GU vs Rosabella: Amazon sales compared
Estimated Amazon revenue, units and category ranks for both brands, side by side. Updated October 15, 2026.
On Amazon, GU brings in an estimated $3.4M/mo versus $3.4M/mo for Rosabella, about the same as its rival (modeled estimates, Oct 15, 2026). Rosabella actually moves more units (~113K vs ~76.8K a month), so GU's lead comes from higher prices or bigger packs. They meet in 2 Best Sellers lists, and GU out-sells Rosabella in every one.
Head to head
| Metric | GU | Rosabella |
|---|---|---|
| Est. revenue/mo | $3.4M | $3.4M |
| Est. units/mo | 76.8K | 113K |
| Overall rank (score) | #174 | #146 |
| Rank by est. revenue | #114 | #116 |
| SuppRanked score | 50.1 | 51.1 |
| Best-selling products | 8 | 6 |
| Categories ranked in | 6 | 5 |
| #1 category ranks | 1 | 1 |
| Gummy share | 0% | 0% |
Shared categories Est. revenue/mo in each Best Sellers top 100 · best position
| Category | GU | Rosabella |
|---|---|---|
| Endurance & Energy | $3M | $2M |
| Diet & Sports Nutrition | $2.3M | $2M |
Top products
GU
- GU Energy, Original Energy Gels, Caffeine-Free Mixed - 24 Count · ~$2.3M/mo est.
- GU Energy, Roctane Ultra Endurance Energy Gel, Assorted Flavors - 24 Count · ~$511K/mo est.
- GU Energy Chews, Assorted Flavors - 12 Bags (24 Servings Total) · ~$181K/mo est.
Rosabella
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FAQ
Which sells more on Amazon, GU or Rosabella?
By SuppRanked's estimates, GU sells more: about $3.4M/mo in Amazon revenue versus $3.4M/mo for Rosabella. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.
Who sells more endurance & energy on Amazon, GU or Rosabella?
In the Endurance & Energy Best Sellers top 100, GU leads with ~$3M/mo estimated, against ~$2M/mo for Rosabella. Estimates only.