SuppRankedTop 10 iodine brands on Amazon (estimated revenue)
Ranked by estimated monthly revenue from Amazon's Iodine Best Sellers top 100. Updated October 15, 2026.
Standard Process is the top-selling iodine brand on Amazon by estimated revenue, at about $669K/mo from 4 products in the Iodine Best Sellers top 100. That is about the same as #2 Optimox (~$646K/mo). The list is fragmented: the top 3 brands take about 22% of its estimated sales and the top 10 about 52%, spread across 55 brands in total. All figures are modeled estimates, not Amazon data.
| # | Brand | Est. revenue/mo |
|---|---|---|
| 1 | Standard Process8% share · best #20 | $669K |
| 2 | Optimox8% share · best #19 | $646K |
| 3 | J.CROW'S7% share · best #2 | $600K |
| 4 | MaryRuth's6% share · best #3 | $496K |
| 5 | Terry Naturally5% share · best #23 | $439K |
| 6 | Global Healing4% share · best #7 | $374K |
| 7 | Pure Encapsulations4% share · best #5 | $324K |
| 8 | Dr. Berg4% share · best #11 | $309K |
| 9 | Dynarex3% share · best #8 | $290K |
| 10 | Carlyle3% share · best #9 | $279K |
The top 10, brand by brand
1. Standard Process
~$669K/mo est. revenue (8% of this list) and ~16.3K units/mo from 4 products; best position #20. Its highest-ranked product here is Standard Process Prolamine Iodine, Thyroid & Endocrine Support, 180 Tablets… at #20. Overall it ranks #51 of 3,479 brands.
2. Optimox
~$646K/mo est. revenue (8% of this list) and ~6.2K units/mo from 1 product; best position #19. Its highest-ranked product here is Optimox Iodoral 50 mg Iodine Thyroid Support, 90 Count | Iodine and Potassium… at #19. Overall it ranks #1207 of 3,479 brands.
3. J.CROW'S
~$600K/mo est. revenue (7% of this list) and ~32K units/mo from 2 products; best position #2. Its highest-ranked product here is J.CROW'S® Lugol's Solution of Iodine 2% 2 oz (1 Bottle) – Premium Iodine &… at #2. Overall it ranks #551 of 3,479 brands.
4. MaryRuth's
~$496K/mo est. revenue (6% of this list) and ~22.6K units/mo from 1 product; best position #3. Its highest-ranked product here is MaryRuth’s USDA Organic Iodine Liquid Drops for Adults, Unflavored, 1 oz… at #3. Overall it ranks #15 of 3,479 brands.
5. Terry Naturally
~$439K/mo est. revenue (5% of this list) and ~14K units/mo from 4 products; best position #23. Its highest-ranked product here is Terry Naturally Tri-Iodine 12.5 mg - Thyroid Health Supplement - 90 Count… at #23. Overall it ranks #71 of 3,479 brands.
6. Global Healing
~$374K/mo est. revenue (4% of this list) and ~12.5K units/mo from 1 product; best position #7. Its highest-ranked product here is Global Healing Center - Detoxadine - Organic Nascent Liquid Iodine Supplement… at #7. Overall it ranks #128 of 3,479 brands.
7. Pure Encapsulations
~$324K/mo est. revenue (4% of this list) and ~15.8K units/mo from 1 product; best position #5. Its highest-ranked product here is Pure Encapsulations Iodine, 120 Capsules | Supplement to Support The Thyroid… at #5. Overall it ranks #3 of 3,479 brands.
8. Dr. Berg
~$309K/mo est. revenue (4% of this list) and ~9.1K units/mo from 1 product; best position #11. Its highest-ranked product here is Dr. Berg Plant-Based Iodine from Icelandic Sea Kelp | Non-GMO | 90 Capsules… at #11. Overall it ranks #33 of 3,479 brands.
9. Dynarex
~$290K/mo est. revenue (3% of this list) and ~17.5K units/mo from 3 products; best position #8. Its highest-ranked product here is Dynarex Povidone-Iodine Prep Solution, Antiseptic Solution for Skin and Mucosa… at #8. Overall it ranks #754 of 3,479 brands.
10. Carlyle
~$279K/mo est. revenue (3% of this list) and ~26.1K units/mo from 4 products; best position #9. Its highest-ranked product here is Carlyle Lugols Iodine 2 Percent | 2 fl oz (Pack of 1) | Potassium Iodide and… at #9. Overall it ranks #5 of 3,479 brands.
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Full Iodine ranking
All 55 brands in the list, ordered by rank strength, plus the top 10 products.
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