Minimalist
Minimalist sells an estimated 12.8K units a month on Amazon across 2 Best Sellers products, worth roughly $402K/mo in gross revenue at list price (a modeled estimate, not Amazon data). That puts it #897 of 3,478 tracked supplement brands by SuppRanked score and #870 by estimated revenue. It peaks at #11 in Amazon's Soy Protein Best Sellers list. Its biggest niche is soy protein, where it is #11 by estimated revenue with about 2% of that top 100's est. sales. The top seller is Minimalist, Soy Protein, 3 Lb | For smoothies, shakes, and baking at ~$286K/mo est.
Categories Ranked in 2 Best Sellers lists · best position shown
Minimalist products on Amazon Best Sellers Sorted by est. revenue/mo
| Product | Est. revenue/mo |
|---|---|
| Minimalist, Soy Protein, 3 Lb | For smoothies, shakes, and baking ASIN B0FV1212W2 · #11 Soy Protein · 9.1K units | $286K |
| Minimalist, Rice Protein, 1 Lb | For smoothies, baking, and protein shakes ASIN B0FP5J8MV4 · #40 Rice Protein · 3.7K units | ≈$116K* |
Ranks as seen on October 15, 2026. Product links go to Amazon.com. As an Amazon Associate, SuppRanked earns from qualifying purchases.
≈* List price not shown on Amazon for 1 product; revenue uses the median price of the brand's other products (or the category).
Competitors & comparisons
Top rivals in Soy Protein
- Naturade · $459K/mo est.
- Earthborn · $432K/mo est.
- Country Life · $323K/mo est.
- Chilkab · $274K/mo est.
- Delisoy · $274K/mo est.
- Unpretentious · $273K/mo est.
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How is Minimalist ranked?
The score (0–100) blends estimated monthly units (60%), category rank visibility (30%) and breadth across categories (10%). Est. revenue/mo is estimated units × list price, summed across the brand's ranked products. Methodology