SuppRankedGarden of Life vs SmartyPants: Amazon sales compared
Estimated Amazon revenue, units and category ranks for both brands, side by side. Updated October 15, 2026.
On Amazon, Garden of Life brings in an estimated $8.6M/mo versus $2.7M/mo for SmartyPants, about 3.2× as much as its rival (modeled estimates, Oct 15, 2026). Garden of Life also sells more units (~31K vs ~107K a month) across 44 ranked products to 13. They meet in 7 Best Sellers lists: Garden of Life leads in 4 and SmartyPants in 3. Average ratings are close at 4.58 vs 4.57.
Head to head
| Metric | Garden of Life | SmartyPants |
|---|---|---|
| Est. revenue/mo | $8.6M | $2.7M |
| Est. units/mo | 31K | 107K |
| Overall rank (score) | #9 | #41 |
| Rank by est. revenue | #8 | #36 |
| SuppRanked score | 77.4 | 61.0 |
| Best-selling products | 44 | 13 |
| Categories ranked in | 24 | 8 |
| #1 category ranks | 0 | 0 |
| Avg rating | 4.58 | 4.57 |
| Total reviews | 415K | 16.1K |
| Gummy share | 11% | 92% |
Shared categories Est. revenue/mo in each Best Sellers top 100 · best position
| Category | Garden of Life | SmartyPants |
|---|---|---|
| Probiotics | $3.3M | $147K |
| Digestive Supplements | $2.8M | $147K |
| Multivitamins | $1.1M | $1.2M |
| Prenatal Vitamins | $1.3M | $984K |
| Vitamins | $616K | $1.6M |
| Dietary Fiber | $111K | $224K |
| Calcium | $58K | $34K |
Top products
Garden of Life
SmartyPants
FAQ
Which sells more on Amazon, Garden of Life or SmartyPants?
By SuppRanked's estimates, Garden of Life sells more: about $8.6M/mo in Amazon revenue versus $2.7M/mo for SmartyPants. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.
Who sells more probiotics on Amazon, Garden of Life or SmartyPants?
In the Probiotics Best Sellers top 100, Garden of Life leads with ~$3.3M/mo estimated, against ~$147K/mo for SmartyPants. Estimates only.