Top 10 endurance & energy bars brands on Amazon (estimated revenue)
Ranked by estimated monthly revenue from Amazon's Endurance & Energy Bars Best Sellers top 100. Updated October 15, 2026.
CLIF is the top-selling endurance & energy bars brand on Amazon by estimated revenue, at about $1.4M/mo from 22 products in the Endurance & Energy Bars Best Sellers top 100. That is about 81% more than #2 Honey Stinger (~$763K/mo). The list is tightly concentrated: the top 3 brands take about 60% of its estimated sales and the top 10 about 75%, spread across 43 brands in total. All figures are modeled estimates, not Amazon data.
| # | Brand | Est. revenue/mo |
|---|---|---|
| 1 | CLIF36% share · best #2 | $1.4M |
| 2 | Honey Stinger20% share · best #1 | $763K |
| 3 | Skratch4% share · best #6 | $135K |
| 4 | StemForte3% share · best #91 | $104K |
| 5 | Thunderbird3% share · best #11 | $96K |
| 6 | KIND2% share · best #13 | $90K |
| 7 | Verb2% share · best #9 | $79K |
| 8 | JAMBAR2% share · best #15 | $72K |
| 9 | BARE2% share · best #10 | $70K |
| 10 | Maurten2% share · best #14 | $69K |
The top 10, brand by brand
1. CLIF
~$1.4M/mo est. revenue (36% of this list) and ~70.3K units/mo from 22 products; best position #2. Its highest-ranked product here is CLIF BAR Protein Energy Bars, Chocolate Chip, 15ct | 10g Protein, Made with… at #2. Overall it ranks #42 of 3,479 brands.
2. Honey Stinger
~$763K/mo est. revenue (20% of this list) and ~37.3K units/mo from 4 products; best position #1. Its highest-ranked product here is Honey Stinger Organic Honey Waffle, Energy Stroopwafel for Exercise, Endurance… at #1. Overall it ranks #92 of 3,479 brands.
3. Skratch
~$135K/mo est. revenue (4% of this list) and ~4.1K units/mo from 2 products; best position #6. Its highest-ranked product here is Skratch Labs Energy Bars, Variety Pack, 12 Bars | Sports fuel for endurance… at #6. Overall it ranks #276 of 3,479 brands.
4. StemForte
~$104K/mo est. revenue (3% of this list) and ~521 units/mo from 1 product; best position #91. Its highest-ranked product here is StemForte Plus Stem Cell Nutritional Supplements for Men, Women - Two Bottles… at #91. Overall it ranks #2126 of 3,479 brands.
5. Thunderbird
~$96K/mo est. revenue (3% of this list) and ~3.9K units/mo from 2 products; best position #11. Its highest-ranked product here is Thunderbird Real Food Energy Bars, Bar Cashew Fig Carrot, 1.7 Ounce, Fruit &… at #11. Overall it ranks #811 of 3,479 brands.
6. KIND
~$90K/mo est. revenue (2% of this list) and ~3.6K units/mo from 3 products; best position #13. Its highest-ranked product here is KIND Healthy Grains Energy Bars Variety Pack, Gluten Free, Healthy Snacks, Dark… at #13. Overall it ranks #829 of 3,479 brands.
7. Verb
~$79K/mo est. revenue (2% of this list) and ~2.6K units/mo from 1 product; best position #9. Its highest-ranked product here is Verb Caffeinated Energy Bars Peanut Butter Cookie (26g, Pack of 16)… at #9. Overall it ranks #1017 of 3,479 brands.
8. JAMBAR
~$72K/mo est. revenue (2% of this list) and ~3.2K units/mo from 2 products; best position #15. Its highest-ranked product here is JAMBAR Energy Bars, Organic Protein Bars, Gluten Free Snacks, Healthy Snacks… at #15. Overall it ranks #873 of 3,479 brands.
9. BARE
~$70K/mo est. revenue (2% of this list) and ~2K units/mo from 2 products; best position #10. Its highest-ranked product here is BARE PERFORMANCE NUTRITION Go Bar, Oat Based Endurance Training Snack 36g of… at #10. Overall it ranks #166 of 3,479 brands.
10. Maurten
~$69K/mo est. revenue (2% of this list) and ~1.9K units/mo from 1 product; best position #14. Its highest-ranked product here is Maurten Energy Bar Mix Box 6x Solid 160, 6x Solid C160 - Box with 2 Mini-Bars… at #14. Overall it ranks #578 of 3,479 brands.
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Full Endurance & Energy Bars ranking
All 43 brands in the list, ordered by rank strength, plus the top 10 products.
See all Endurance & Energy Bars brands →