Top 10 endurance & energy brands on Amazon (estimated revenue)

Ranked by estimated monthly revenue from Amazon's Endurance & Energy Best Sellers top 100. Updated October 15, 2026.

Rosabella is the top-selling endurance & energy brand on Amazon by estimated revenue, at about $2.4M/mo from 1 product in the Endurance & Energy Best Sellers top 100. That is about 27% more than #2 Timeline Mitopure (~$1.9M/mo). The list is fragmented: the top 3 brands take about 27% of its estimated sales and the top 10 about 53%, spread across 64 brands in total. About 5% of the products are gummies. All figures are modeled estimates, not Amazon data.

#BrandEst. revenue/moShare of listEst. units/moProductsBest rank
1Rosabella12% share · best #1$2.4M12%68.6K1#1
2Timeline Mitopure9% share · best #13$1.9M9%19K2#13
3Ultima Replenisher6% share · best #4$1.2M6%26K1#4
4CLIF6% share · best #3$1.2M6%74.2K4#3
5Nutricost4% share · best #9$901K4%57.3K8#9
6GU4% share · best #2$850K4%16.8K3#2
7AdvoCare3% share · best #24$647K3%14.8K2#24
8Dr. Berg3% share · best #15$615K3%14.1K2#15
9Neuro3% share · best #21$612K3%19.7K4#21
10Honey Stinger2% share · best #5$456K2%25K2#5
Estimates, not Amazon data. Modeled from public Best Sellers ranks and list prices; not profit. How it works

The top 10, brand by brand

1. Rosabella

~$2.4M/mo est. revenue (12% of this list) and ~68.6K units/mo from 1 product; best position #1. Its highest-ranked product here is Rosabella Organic Beet Root Capsules - 1300mg Beet Root Powder Aids Healthy… at #1. Overall it ranks #108 of 3,479 brands.

2. Timeline Mitopure

~$1.9M/mo est. revenue (9% of this list) and ~19K units/mo from 2 products; best position #13. Its highest-ranked product here is Timeline Mitopure Urolithin A Supplement Softgels - Clinically Proven Support… at #13. Overall it ranks #339 of 3,479 brands.

3. Ultima Replenisher

~$1.2M/mo est. revenue (6% of this list) and ~26K units/mo from 1 product; best position #4. Its highest-ranked product here is Ultima Replenisher Daily Electrolyte Powder Drink Mix, 90-Serving Canister… at #4. Overall it ranks #70 of 3,479 brands.

4. CLIF

~$1.2M/mo est. revenue (6% of this list) and ~74.2K units/mo from 4 products; best position #3. Its highest-ranked product here is CLIF BAR Protein Energy Bars, Crunchy Peanut Butter, 15ct | 11g Protein, Made… at #3. Overall it ranks #42 of 3,479 brands.

5. Nutricost

~$901K/mo est. revenue (4% of this list) and ~57.3K units/mo from 8 products; best position #9. Its highest-ranked product here is Nutricost Ashwagandha Herbal Supplement 600mg, 120 Capsules, Gluten-Free… at #9. Overall it ranks #2 of 3,479 brands.

6. GU

~$850K/mo est. revenue (4% of this list) and ~16.8K units/mo from 3 products; best position #2. Its highest-ranked product here is GU Energy, Original Energy Gels, Caffeine-Free Mixed - 24 Count at #2. Overall it ranks #239 of 3,479 brands.

7. AdvoCare

~$647K/mo est. revenue (3% of this list) and ~14.8K units/mo from 2 products; best position #24. Its highest-ranked product here is AdvoCare Spark Energy & Focus, Sugar-Free, Fruit Punch, 50 Servings | Vitamin &… at #24. Overall it ranks #334 of 3,479 brands.

8. Dr. Berg

~$615K/mo est. revenue (3% of this list) and ~14.1K units/mo from 2 products; best position #15. Its highest-ranked product here is Dr. Berg Zero Sugar Hydration Keto Electrolyte Powder - Enhanced w/ 1000 mg of… at #15. Overall it ranks #22 of 3,479 brands.

9. Neuro

~$612K/mo est. revenue (3% of this list) and ~19.7K units/mo from 4 products; best position #21. Its highest-ranked product here is Neuro Energy & Focus Mints, Peppermint, 90 Count | 40mg Natural Caffeine Mints… at #21. Overall it ranks #220 of 3,479 brands.

10. Honey Stinger

~$456K/mo est. revenue (2% of this list) and ~25K units/mo from 2 products; best position #5. Its highest-ranked product here is Honey Stinger Organic Fruit Smoothie Energy Gel, Gluten Free & Caffeine Free… at #5. Overall it ranks #96 of 3,479 brands.

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