Nutricost vs Optimum Nutrition: Amazon sales compared
Estimated Amazon revenue, units and category ranks for both brands, side by side. Updated October 15, 2026.
On Amazon, Nutricost brings in an estimated $14.8M/mo versus $6.9M/mo for Optimum Nutrition, about 2.1× as much as its rival (modeled estimates, Oct 15, 2026). Nutricost also sells more units (~712K vs ~21K a month) across 83 ranked products to 14. They meet in 9 Best Sellers lists: Nutricost leads in 6 and Optimum Nutrition in 3. Average ratings are close at 4.60 vs 4.56.
Head to head
| Metric | Nutricost | Optimum Nutrition |
|---|---|---|
| Est. revenue/mo | $14.8M | $6.9M |
| Est. units/mo | 712K | 21K |
| Overall rank (score) | #2 | #13 |
| Rank by est. revenue | #4 | #12 |
| SuppRanked score | 94.2 | 73.9 |
| Best-selling products | 83 | 14 |
| Categories ranked in | 36 | 9 |
| #1 category ranks | 3 | 2 |
| Avg rating | 4.60 | 4.56 |
| Total reviews | 512K | 226K |
| Gummy share | 0% | 0% |
Shared categories Est. revenue/mo in each Best Sellers top 100 · best position
| Category | Nutricost | Optimum Nutrition |
|---|---|---|
| Sports Nutrition | $6.9M | $5.6M |
| Amino Acids | $6.4M | $4.3M |
| Diet & Sports Nutrition | $4.9M | $5.6M |
| Vitamins, Minerals & Supplements | $3.9M | $3.6M |
| Creatine | $4.4M | $2.2M |
| Whey Protein | $1.4M | $2.2M |
| Protein | $1.2M | $1.7M |
| Zinc | $417K | $143K |
| Plant Protein | $174K | $84K |
Top products
Nutricost
- Nutricost Micronized Creatine Monohydrate Powder - 500g (100 Servings) - Pure… · ~$3.5M/mo est.
- Nutricost Whey Protein Isolate (Unflavored) 5LBS · ~$849K/mo est.
- Nutricost Micronized Creatine Monohydrate (3,000mg) 500 Capsules | 125… · ~$614K/mo est.
Optimum Nutrition
FAQ
Which sells more on Amazon, Nutricost or Optimum Nutrition?
By SuppRanked's estimates, Nutricost sells more: about $14.8M/mo in Amazon revenue versus $6.9M/mo for Optimum Nutrition. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.
Who sells more sports nutrition on Amazon, Nutricost or Optimum Nutrition?
In the Sports Nutrition Best Sellers top 100, Nutricost leads with ~$6.9M/mo estimated, against ~$5.6M/mo for Optimum Nutrition. Estimates only.