NAKED vs Optimum Nutrition: Amazon sales compared

By SuppRanked's estimates, Optimum Nutrition brings in about $8.2M/mo on Amazon versus $3.6M/mo for NAKED (about 2.3×), on ~248K vs ~87.7K units a month. They meet in 13 lists and markets: Optimum Nutrition leads in 9, NAKED in 4 (est.).

Side by side

MetricNAKEDOptimum Nutrition
Est. revenue/mo$3.6M$8.2M
Est. units/mo87.7K248K
Rank by est. revenue#48#17
SuppRanked rank#55#22
Best-selling products1630
Lists ranked in1720
#1 list ranks13

Head to head where they compete Est. revenue/mo in each list or market · position by est. revenue

List / marketNAKEDOptimum NutritionPositionLeads (est.)
Protein Powder Market$1.5M$3.3M#5 / #2Optimum Nutrition
Amino Acids List$770K$3.8M#11 / #3Optimum Nutrition
Whey Protein List$1.6M$2.8M#5 / #1Optimum Nutrition
Protein List$2M$2.3M#5 / #4Optimum Nutrition
Creatine List$770K$3.2M#8 / #3Optimum Nutrition
BCAAs List$90K$656K#10 / #2Optimum Nutrition
Weight Gainers List$188K$305K#3 / #2Optimum Nutrition
Protein Blends List$160K$303K#15 / #8Optimum Nutrition
Plant Protein List$410K$50K#4 / #31NAKED
Plant-Based Protein Market$381K$50K#3 / #33NAKED
Pea Protein List$377K$50K#4 / #24NAKED
Pre-Workout Market$67K$217K#30 / #11Optimum Nutrition

History Est. revenue/mo by day · like-for-like, gaps where data changed · how

Top products By est. revenue/mo

Watch this rivalry weekly

Rank and est. sales changes for both brands, or every brand as a CSV.

FAQ

Which sells more on Amazon, NAKED or Optimum Nutrition?

By SuppRanked's estimates, Optimum Nutrition sells more: about $8.2M/mo in Amazon revenue versus $3.6M/mo for NAKED, and ~248K vs ~87.7K units a month. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 18, 2026), not official Amazon sales data.

Who sells more Protein Powder on Amazon, NAKED or Optimum Nutrition?

In Protein Powder, the ingredient market where they compete most, Optimum Nutrition leads with ~$3.3M/mo against ~$1.5M/mo for NAKED. Modeled estimates, October 18, 2026, not Amazon data.

Estimates, not Amazon data. Modeled from public Best Sellers ranks and list prices; not profit. How it works

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