SuppRankedOptimum Nutrition vs THORNE: Amazon sales compared
By SuppRanked's estimates, THORNE brings in about $35.9M/mo on Amazon versus $8.2M/mo for Optimum Nutrition (about 4.4×), on ~1M vs ~248K units a month. They meet in 12 lists and markets: THORNE leads in 7, Optimum Nutrition in 5 (est.).
Side by side
| Metric | Optimum Nutrition | THORNE |
|---|---|---|
| Est. revenue/mo | $8.2M | $35.9M |
| Est. units/mo | 248K | 1M |
| Rank by est. revenue | #17 | #1 |
| SuppRanked rank | #22 | #6 |
| Best-selling products | 30 | 100 |
| Lists ranked in | 20 | 78 |
| #1 list ranks | 3 | 2 |
Head to head where they compete Est. revenue/mo in each list or market · position by est. revenue
| List / market | Optimum Nutrition | THORNE |
|---|---|---|
| Amino Acids List | $3.8M | $8M |
| Creatine List | $3.2M | $6.6M |
| Protein Powder Market | $3.3M | $74K |
| Whey Protein List | $2.8M | $358K |
| Protein List | $2.3M | $358K |
| Multivitamins Market | $260K | $1.4M |
| Zinc List | $133K | $860K |
| BCAAs List | $656K | $286K |
| L-Glutamine List | $55K | $300K |
| Pre-Workout Market | $217K | $138K |
| Plant Protein List | $50K | $74K |
| Plant-Based Protein Market | $50K | $74K |
History Est. revenue/mo by day · like-for-like, gaps where data changed · how
Optimum Nutrition
THORNE
Top products By est. revenue/mo
Optimum Nutrition
- Optimum Nutrition Creatine Monohydrate Powder, Unflavored, 120… · ~$2.3M/mo est.
- Optimum Nutrition Gold Standard Whey Protein Powder, Vanilla Ice… · ~$2.2M/mo est.
- Optimum Nutrition Micronized Creatine Monohydrate Capsules, 100 Ct… · ~$900K/mo est.
THORNE
- THORNE Creatine, Micronized Creatine Monohydrate Powder, 90 Servings… · ~$6.6M/mo est.
- THORNE Magnesium Glycinate, Chelated Magnesium Supplement, 90… · ~$1.9M/mo est.
- THORNE Basic Nutrients 2/Day, Vitamin & Mineral Formula, 60 Capsules… · ~$1.6M/mo est.
Watch this rivalry weekly
Rank and est. sales changes for both brands, or every brand as a CSV.
FAQ
Which sells more on Amazon, Optimum Nutrition or THORNE?
By SuppRanked's estimates, THORNE sells more: about $35.9M/mo in Amazon revenue versus $8.2M/mo for Optimum Nutrition, and ~1M vs ~248K units a month. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 18, 2026), not official Amazon sales data.
Who sells more amino acids on Amazon, Optimum Nutrition or THORNE?
In Amino Acids, the Best Sellers list where they compete most, THORNE leads with ~$8M/mo against ~$3.8M/mo for Optimum Nutrition. Modeled estimates, October 18, 2026, not Amazon data.