SuppRankedNature Made vs THORNE: Amazon sales compared
By SuppRanked's estimates, THORNE brings in about $35.9M/mo on Amazon versus $22.8M/mo for Nature Made (about 58% more), on ~1M vs ~1.7M units a month. They meet in 50 lists and markets: THORNE leads in 27, Nature Made in 23 (est.).
Side by side
| Metric | Nature Made | THORNE |
|---|---|---|
| Est. revenue/mo | $22.8M | $35.9M |
| Est. units/mo | 1.7M | 1M |
| Rank by est. revenue | #4 | #1 |
| SuppRanked rank | #3 | #6 |
| Best-selling products | 132 | 100 |
| Lists ranked in | 53 | 78 |
| #1 list ranks | 5 | 2 |
Head to head where they compete Est. revenue/mo in each list or market · position by est. revenue
| List / market | Nature Made | THORNE |
|---|---|---|
| Vitamins List | $6.7M | $5M |
| Minerals List | $3.4M | $4.9M |
| Magnesium List | $2.9M | $2.9M |
| Vitamin D3 Market | $3.7M | $1.4M |
| Vitamin B List | $2.9M | $2M |
| Magnesium Glycinate Market | $1.8M | $2.7M |
| Multivitamins List | $1.3M | $3M |
| Fish Oil & Omega-3 Market | $1.9M | $2.3M |
| Vitamin D List | $2.6M | $1.1M |
| Essential Fatty Acids List | $1.8M | $1.9M |
| Antioxidants List | $1.4M | $2M |
| Prenatal Vitamins List | $1.5M | $1.4M |
History Est. revenue/mo by day · like-for-like, gaps where data changed · how
Nature Made
THORNE
Top products By est. revenue/mo
Nature Made
- Nature Made Vitamin B12 1000 mcg, Energy Metabolism Support, 150… · ~$961K/mo est.
- Nature Made Prenatal Vitamins for Women with Folic Acid + DHA, 110… · ~$947K/mo est.
- Nature Made Vitamin D3 K2 Supplement, 30 Softgels | Vitamin D 5000 IU… · ~$944K/mo est.
THORNE
- THORNE Creatine, Micronized Creatine Monohydrate Powder, 90 Servings… · ~$6.6M/mo est.
- THORNE Magnesium Glycinate, Chelated Magnesium Supplement, 90… · ~$1.9M/mo est.
- THORNE Basic Nutrients 2/Day, Vitamin & Mineral Formula, 60 Capsules… · ~$1.6M/mo est.
Watch this rivalry weekly
Rank and est. sales changes for both brands, or every brand as a CSV.
FAQ
Which sells more on Amazon, Nature Made or THORNE?
By SuppRanked's estimates, THORNE sells more: about $35.9M/mo in Amazon revenue versus $22.8M/mo for Nature Made, and ~1M vs ~1.7M units a month. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 18, 2026), not official Amazon sales data.
Who sells more Vitamins on Amazon, Nature Made or THORNE?
In Vitamins, the Best Sellers list where they compete most, Nature Made leads with ~$6.7M/mo against ~$5M/mo for THORNE. Modeled estimates, October 18, 2026, not Amazon data.