Atkins vs Premier Protein: Amazon sales compared
By SuppRanked's estimates, Premier Protein brings in about $2.2M/mo on Amazon versus $1.6M/mo for Atkins (about 42% more), on ~71.5K vs ~72.9K units a month. They meet in 3 Best Sellers lists or markets, and Premier Protein leads in all of them (est.).
Side by side
| Metric | Atkins | Premier Protein |
|---|---|---|
| Est. revenue/mo | $1.6M | $2.2M |
| Est. units/mo | 72.9K | 71.5K |
| Rank by est. revenue | #104 | #80 |
| SuppRanked rank | #78 | #89 |
| Best-selling products | 14 | 8 |
| Lists ranked in | 6 | 5 |
| #1 list ranks | 0 | 0 |
Head to head where they compete Est. revenue/mo in each list or market · position by est. revenue
| List / market | Atkins | Premier Protein |
|---|---|---|
| Protein List | $890K | $1.7M |
| Protein Shakes (Ready to Drink) Market | $1.1M | $1.4M |
| Ready-to-Drink Protein List | $1M | $1.4M |
History Est. revenue/mo by day · like-for-like, gaps where data changed · how
Atkins
Premier Protein
Top products By est. revenue/mo
Atkins
- Atkins Caramel Chocolate Nut Roll Snack Bar, 16 Count | 7g Protein… · ~$360K/mo est.
- Atkins Strong High Protein Shake, Milk Chocolate, 30g Protein, 7g… · ~$348K/mo est.
- Atkins Mocha Latte Iced Coffee Flavored High Protein Shake, 12 Count… · ~$315K/mo est.
Premier Protein
- Premier Protein 30g High Protein Powder, 100% Whey, Chocolate, 17… · ~$812K/mo est.
- Premier Protein LIMITED EDITION 30g Shake, Lemon Bar, 12 Pack | 160… · ~$445K/mo est.
- Premier Protein 30g High Protein Shake, 8 Flavor Variety Pack | 160… · ~$397K/mo est.
Watch this rivalry weekly
Rank and est. sales changes for both brands, or every brand as a CSV.
FAQ
Which sells more on Amazon, Atkins or Premier Protein?
By SuppRanked's estimates, Premier Protein sells more: about $2.2M/mo in Amazon revenue versus $1.6M/mo for Atkins, and ~71.5K vs ~72.9K units a month. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 18, 2026), not official Amazon sales data.
Who sells more protein on Amazon, Atkins or Premier Protein?
In Protein, the Best Sellers list where they compete most, Premier Protein leads with ~$1.7M/mo against ~$890K/mo for Atkins. Modeled estimates, October 18, 2026, not Amazon data.