SuppRankedTop 10 charcoal brands on Amazon (estimated revenue)
Ranked by estimated monthly revenue from Amazon's Charcoal Best Sellers top 100. Updated October 15, 2026.
VEV is the top-selling charcoal brand on Amazon by estimated revenue, at about $487K/mo from 1 product in the Charcoal Best Sellers top 100. That is about the same as #2 NaturaLife Labs (~$478K/mo). The list is fragmented: the top 3 brands take about 19% of its estimated sales and the top 10 about 45%, spread across 54 brands in total. About 5% of the products are gummies. All figures are modeled estimates, not Amazon data.
| # | Brand | Est. revenue/mo |
|---|---|---|
| 1 | VEV7% share · best #1 | $487K |
| 2 | NaturaLife Labs7% share · best #2 | $478K |
| 3 | MaryRuth's5% share · best #3 | $360K |
| 4 | Supreme Nutrition5% share · best #14 | $322K |
| 5 | Nutricost4% share · best #9 | $287K |
| 6 | Viva Doria4% share · best #5 | $258K |
| 7 | Integrative Therapeutics4% share · best #4 | $254K |
| 8 | Nature's Way3% share · best #8 | $239K |
| 9 | Bulletproof3% share · best #11 | $227K |
| 10 | Nature's Bounty3% share · best #6 | $205K |
The top 10, brand by brand
1. VEV
~$487K/mo est. revenue (7% of this list) and ~48.7K units/mo from 1 product; best position #1. Its highest-ranked product here is VEV Activated Charcoal Capsules 1200mg, 50B Probiotics, 120 Vegan Capsules… at #1. Overall it ranks #125 of 3,479 brands.
2. NaturaLife Labs
~$478K/mo est. revenue (7% of this list) and ~30K units/mo from 1 product; best position #2. Its highest-ranked product here is NaturaLife Labs Activated Charcoal 1200 mg per Serving – from Coconut Shells… at #2. Overall it ranks #126 of 3,479 brands.
3. MaryRuth's
~$360K/mo est. revenue (5% of this list) and ~22.6K units/mo from 1 product; best position #3. Its highest-ranked product here is MARYRUTH'S Activated Charcoal Capsules, 950 mg, Non-GMO, Vegan, 40 Count… at #3. Overall it ranks #15 of 3,479 brands.
4. Supreme Nutrition
~$322K/mo est. revenue (5% of this list) and ~11.2K units/mo from 2 products; best position #14. Its highest-ranked product here is Supreme Nutrition Takesumi Supreme, 90 Pure Activated Bamboo Charcoal… at #14. Overall it ranks #193 of 3,479 brands.
5. Nutricost
~$287K/mo est. revenue (4% of this list) and ~16.9K units/mo from 2 products; best position #9. Its highest-ranked product here is Nutricost Activated Charcoal 520mg, 120 Capsules, Gluten-Free & GMO-Free… at #9. Overall it ranks #2 of 3,479 brands.
6. Viva Doria
~$258K/mo est. revenue (4% of this list) and ~25K units/mo from 4 products; best position #5. Its highest-ranked product here is Viva Doria Activated Charcoal Powder, Hardwood Derived, Food Grade, 4 Oz at #5. Overall it ranks #568 of 3,479 brands.
7. Integrative Therapeutics
~$254K/mo est. revenue (4% of this list) and ~18.5K units/mo from 1 product; best position #4. Its highest-ranked product here is Integrative Therapeutics Activated Charcoal, 100 Capsules | Digestive and Gut… at #4. Overall it ranks #52 of 3,479 brands.
8. Nature's Way
~$239K/mo est. revenue (3% of this list) and ~17.5K units/mo from 3 products; best position #8. Its highest-ranked product here is Nature's Way Activated Charcoal - Charcoal Supplement that Binds Unwanted… at #8. Overall it ranks #12 of 3,479 brands.
9. Bulletproof
~$227K/mo est. revenue (3% of this list) and ~9.1K units/mo from 1 product; best position #11. Its highest-ranked product here is Bulletproof Coconut Charcoal Detox and Gas Relief Capsules, 90 Count | Sourced… at #11. Overall it ranks #293 of 3,479 brands.
10. Nature's Bounty
~$205K/mo est. revenue (3% of this list) and ~13.9K units/mo from 1 product; best position #6. Its highest-ranked product here is Nature's Bounty Activated Charcoal 260 mg, 100 Capsules | Dietary Supplement… at #6. Overall it ranks #6 of 3,479 brands.
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Full Charcoal ranking
All 54 brands in the list, ordered by rank strength, plus the top 10 products.
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