SuppRankedTop 10 weight loss brands on Amazon (estimated revenue)
Ranked by estimated monthly revenue from Amazon's Weight Loss Best Sellers top 100. Updated October 15, 2026.
Serene Herbs is the top-selling weight loss brand on Amazon by estimated revenue, at about $3M/mo from 1 product in the Weight Loss Best Sellers top 100. That is about 53% more than #2 Metamucil (~$2M/mo). The list is fragmented: the top 3 brands take about 25% of its estimated sales and the top 10 about 45%, spread across 65 brands in total. About 17% of the products are gummies. All figures are modeled estimates, not Amazon data.
| # | Brand | Est. revenue/mo |
|---|---|---|
| 1 | Serene Herbs12% share · best #1 | $3M |
| 2 | Metamucil8% share · best #2 | $2M |
| 3 | Benefiber5% share · best #7 | $1.4M |
| 4 | FOODOLOGY4% share · best #8 | $1M |
| 5 | Glucerna3% share · best #18 | $856K |
| 6 | VELOMIX3% share · best #6 | $808K |
| 7 | BUBS3% share · best #30 | $704K |
| 8 | nbpure3% share · best #5 | $699K |
| 9 | Lemme3% share · best #46 | $670K |
| 10 | Amazon Basics2% share · best #3 | $633K |
The top 10, brand by brand
1. Serene Herbs
~$3M/mo est. revenue (12% of this list) and ~75K units/mo from 1 product; best position #1. Its highest-ranked product here is Serene Herbs Soursop Bitters, Herbal Liquid with Soursop Leaf, 16 fl oz at #1. Overall it ranks #83 of 3,479 brands.
2. Metamucil
~$2M/mo est. revenue (8% of this list) and ~80.5K units/mo from 4 products; best position #2. Its highest-ranked product here is Metamucil 4-in-1 Psyllium Husk GLP-1 Friendly Fiber Supplement, Sugar-Free, 72… at #2. Overall it ranks #28 of 3,479 brands.
3. Benefiber
~$1.4M/mo est. revenue (5% of this list) and ~68.5K units/mo from 3 products; best position #7. Its highest-ranked product here is Benefiber Prebiotic Fiber Supplement Powder, Unflavored, 250 Teaspoons… at #7. Overall it ranks #65 of 3,479 brands.
4. FOODOLOGY
~$1M/mo est. revenue (4% of this list) and ~40K units/mo from 2 products; best position #8. Its highest-ranked product here is FOODOLOGY Coleology Cutting Jelly, Pomegranate Flavor, 10 Sticks | Dietary… at #8. Overall it ranks #138 of 3,479 brands.
5. Glucerna
~$856K/mo est. revenue (3% of this list) and ~18.9K units/mo from 2 products; best position #18. Its highest-ranked product here is Glucerna Original Nutrition Shake to Support Blood Sugar Management | Diabetes… at #18. Overall it ranks #227 of 3,479 brands.
6. VELOMIX
~$808K/mo est. revenue (3% of this list) and ~53.2K units/mo from 4 products; best position #6. Its highest-ranked product here is VELOMIX 2 Pack 28oz Protein Shaker Bottle for Protein Mixes, Black/Transpar… at #6. Overall it ranks #118 of 3,479 brands.
7. BUBS
~$704K/mo est. revenue (3% of this list) and ~15K units/mo from 1 product; best position #30. Its highest-ranked product here is BUBS Naturals Collagen Peptides Powder, Collagen for Women & Men, Hydrolyzed… at #30. Overall it ranks #341 of 3,479 brands.
8. nbpure
~$699K/mo est. revenue (3% of this list) and ~25K units/mo from 1 product; best position #5. Its highest-ranked product here is nbpure MagO7 - Natural Colon Cleanse & Detox | Occasional Constipation Relief… at #5. Overall it ranks #248 of 3,479 brands.
9. Lemme
~$670K/mo est. revenue (3% of this list) and ~20.5K units/mo from 2 products; best position #46. Its highest-ranked product here is Lemme Burn Belly Fat & Metabolism Gummies for Women, 30-Day Supply | Clinically… at #46. Overall it ranks #38 of 3,479 brands.
10. Amazon Basics
~$633K/mo est. revenue (2% of this list) and ~65K units/mo from 1 product; best position #3. Its highest-ranked product here is Amazon Basics Fiber 4g Gummy - Digestive Health, Supports Regularity, Orange… at #3. Overall it ranks #19 of 3,479 brands.
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Full Weight Loss ranking
All 65 brands in the list, ordered by rank strength, plus the top 10 products.
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