SuppRankedEnsure vs Orgain: Amazon sales compared
By SuppRanked's estimates, Orgain brings in about $8.2M/mo on Amazon versus $5.9M/mo for Ensure (about 40% more), on ~304K vs ~176K units a month. They meet in 5 lists and markets: Orgain leads in 1, Ensure in 4 (est.).
Ensure · Est. revenue/mo$5.9M/mo#23 by revenue · 18 products
Orgain · Est. revenue/mo$8.2M/mo#16 by revenue · 24 products
Side by side
| Metric | Ensure | Orgain |
|---|---|---|
| Est. revenue/mo | $5.9M | $8.2M |
| Est. units/mo | 176K | 304K |
| Rank by est. revenue | #23 | #16 |
| SuppRanked rank | #48 | #31 |
| Best-selling products | 18 | 24 |
| Lists ranked in | 5 | 15 |
| #1 list ranks | 1 | 2 |
Head to head where they compete Est. revenue/mo in each list or market · position by est. revenue
| List / market | Ensure | Orgain |
|---|---|---|
| Protein List | $4.6M | $4.2M |
| Ready-to-Drink Protein List | $5.9M | $195K |
| Protein Shakes (Ready to Drink) Market | $3.1M | $366K |
| Plant-Based Protein Market | $113K | $117K |
| Ready-to-Drink Shakes List | $7K | $1K |
History Est. revenue/mo by day · like-for-like, gaps where data changed · how
Ensure
Orgain
Top products By est. revenue/mo
Ensure
- Ensure Max Protein Milk Chocolate Shake, 30g High Protein, 12 Pack… · ~$2.4M/mo est.
- Ensure Plus Vanilla Nutrition Shake With Fiber, 24 Pack | Meal… · ~$450K/mo est.
- Ensure COMPLETE Chocolate Nutrition Shake, Balanced Meal Replacement… · ~$440K/mo est.
Orgain
- Orgain Organic Vegan 21g Protein Powder, Vanilla Bean, 2.03 lb… · ~$2.2M/mo est.
- Orgain Organic Vegan 21g Protein + Superfoods Powder, Vanilla Bean… · ~$1.3M/mo est.
- Orgain Organic Vegan 21g Protein Powder, Creamy Chocolate Fudge, 2.03… · ~$1.2M/mo est.
Watch this rivalry weekly
Rank and est. sales changes for both brands, or every brand as a CSV.
FAQ
Which sells more on Amazon, Ensure or Orgain?
By SuppRanked's estimates, Orgain sells more: about $8.2M/mo in Amazon revenue versus $5.9M/mo for Ensure, and ~304K vs ~176K units a month. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 18, 2026), not official Amazon sales data.
Who sells more protein on Amazon, Ensure or Orgain?
In Protein, the Best Sellers list where they compete most, Ensure leads with ~$4.6M/mo against ~$4.2M/mo for Orgain. Modeled estimates, October 18, 2026, not Amazon data.
Estimates, not Amazon data. Modeled from public Best Sellers ranks and list prices; not profit. How it works