MaryRuth's vs SmartyPants: Amazon sales compared

By SuppRanked's estimates, MaryRuth's brings in about $14.3M/mo on Amazon versus $3.3M/mo for SmartyPants (about 4.3×), on ~535K vs ~140K units a month. They meet in 8 lists and markets: MaryRuth's leads in 6, SmartyPants in 2 (est.).

Side by side

MetricMaryRuth'sSmartyPants
Est. revenue/mo$14.3M$3.3M
Est. units/mo535K140K
Rank by est. revenue#8#54
SuppRanked rank#14#66
Best-selling products8716
Lists ranked in5813
#1 list ranks20

Head to head where they compete Est. revenue/mo in each list or market · position by est. revenue

List / marketMaryRuth'sSmartyPantsPositionLeads (est.)
Vitamins List$4.9M$1.7M#3 / #12MaryRuth's
Gummy Supplements Market$3.2M$3.1M#7 / #8MaryRuth's
Multivitamins List$3.9M$2.2M#2 / #6MaryRuth's
Prenatal Vitamins List$555K$560K#10 / #9SmartyPants
Probiotics List$657K$174K#10 / #34MaryRuth's
Digestive Supplements List$522K$174K#23 / #44MaryRuth's
Elderberry Market$334K$72K#3 / #15MaryRuth's
Dietary Fiber List$77K$168K#34 / #18SmartyPants

History Est. revenue/mo by day · like-for-like, gaps where data changed · how

Top products By est. revenue/mo

Watch this rivalry weekly

Rank and est. sales changes for both brands, or every brand as a CSV.

FAQ

Which sells more on Amazon, MaryRuth's or SmartyPants?

By SuppRanked's estimates, MaryRuth's sells more: about $14.3M/mo in Amazon revenue versus $3.3M/mo for SmartyPants, and ~535K vs ~140K units a month. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 18, 2026), not official Amazon sales data.

Who sells more Vitamins on Amazon, MaryRuth's or SmartyPants?

In Vitamins, the Best Sellers list where they compete most, MaryRuth's leads with ~$4.9M/mo against ~$1.7M/mo for SmartyPants. Modeled estimates, October 18, 2026, not Amazon data.

Estimates, not Amazon data. Modeled from public Best Sellers ranks and list prices; not profit. How it works

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