SuppRankedTop 10 licorice root brands on Amazon (estimated revenue)
Ranked by estimated monthly revenue from Amazon's Licorice Root Best Sellers top 100. Updated October 15, 2026.
Natural Factors is the top-selling licorice root brand on Amazon by estimated revenue, at about $1.1M/mo from 1 product in the Licorice Root Best Sellers top 100. That is about 28% more than #2 Pure Encapsulations (~$855K/mo). The list is fragmented: the top 3 brands take about 27% of its estimated sales and the top 10 about 55%, spread across 60 brands in total. About 9% of the products are gummies. All figures are modeled estimates, not Amazon data.
| # | Brand | Est. revenue/mo |
|---|---|---|
| 1 | Natural Factors12% share · best #1 | $1.1M |
| 2 | Pure Encapsulations9% share · best #2 | $855K |
| 3 | Nature's Way6% share · best #7 | $548K |
| 4 | DGL5% share · best #15 | $475K |
| 5 | WDVNEX5% share · best #6 | $443K |
| 6 | Zazzee5% share · best #5 | $426K |
| 7 | Horbäach4% share · best #3 | $389K |
| 8 | Integrative Therapeutics4% share · best #4 | $360K |
| 9 | Designs for Health3% share · best #17 | $282K |
| 10 | Metagenics2% share · best #36 | $227K |
The top 10, brand by brand
1. Natural Factors
~$1.1M/mo est. revenue (12% of this list) and ~48.7K units/mo from 1 product; best position #1. Its highest-ranked product here is Natural Factors DGL Chewable, Licorice Root Extract, 180 Tablets | DGL… at #1. Overall it ranks #44 of 3,479 brands.
2. Pure Encapsulations
~$855K/mo est. revenue (9% of this list) and ~30K units/mo from 1 product; best position #2. Its highest-ranked product here is Pure Encapsulations DGL Plus, 60 Capsules | Deglycyrrhizinated Licorice… at #2. Overall it ranks #3 of 3,479 brands.
3. Nature's Way
~$548K/mo est. revenue (6% of this list) and ~35.7K units/mo from 4 products; best position #7. Its highest-ranked product here is Nature's Way Licorice Root Capsules, 900 mg per Serving, Vegan, 100 ct… at #7. Overall it ranks #12 of 3,479 brands.
4. DGL
~$475K/mo est. revenue (5% of this list) and ~21.1K units/mo from 6 products; best position #15. Its highest-ranked product here is DGL & Zinc Carnosine Gummies, Daily Digestive Comfort Support, 60CT… at #15. Overall it ranks #625 of 3,479 brands.
5. WDVNEX
~$443K/mo est. revenue (5% of this list) and ~13.9K units/mo from 1 product; best position #6. Its highest-ranked product here is WDVNEX DGL Gummies, 400 Mg DGL Extract Supplement, with Licorice Root Extract… at #6. Overall it ranks #916 of 3,479 brands.
6. Zazzee
~$426K/mo est. revenue (5% of this list) and ~15.8K units/mo from 1 product; best position #5. Its highest-ranked product here is Zazzee USDA Organic DGL Licorice 20:1 Extract, 120 Vegan Capsules | 4 Month… at #5. Overall it ranks #22 of 3,479 brands.
7. Horbäach
~$389K/mo est. revenue (4% of this list) and ~31.7K units/mo from 2 products; best position #3. Its highest-ranked product here is Horbäach Licorice Root Extract | 2 fl oz | Alcohol Free Tincture | Vegetarian… at #3. Overall it ranks #7 of 3,479 brands.
8. Integrative Therapeutics
~$360K/mo est. revenue (4% of this list) and ~22.5K units/mo from 2 products; best position #4. Its highest-ranked product here is Integrative Therapeutics Rhizinate Fructose Free, DGL Supplement, 100 Count… at #4. Overall it ranks #52 of 3,479 brands.
9. Designs for Health
~$282K/mo est. revenue (3% of this list) and ~6.7K units/mo from 1 product; best position #17. Its highest-ranked product here is Designs for Health Deglycyrrhizinated Licorice Root Chewables, 90 Tablets… at #17. Overall it ranks #26 of 3,479 brands.
10. Metagenics
~$227K/mo est. revenue (2% of this list) and ~6.5K units/mo from 2 products; best position #36. Its highest-ranked product here is Metagenics Licorice Plus 300 mg Licorice Root with Ashwagandha, 60 Tablets… at #36. Overall it ranks #69 of 3,479 brands.
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Full Licorice Root ranking
All 60 brands in the list, ordered by rank strength, plus the top 10 products.
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