SuppRankedTRU
TRU sells an estimated 23.8K units a month on Amazon across 2 Best Sellers products, worth roughly $1.5M/mo in gross revenue at list price (a modeled estimate, not Amazon data). That puts it #178 of 935 tracked supplement brands by SuppRanked score and #77 by estimated revenue. It peaks at #13 in Amazon's Vitamin B Best Sellers list. Its biggest niche is Vitamin B, where it is #4 by estimated revenue with about 6% of that top 100's est. sales. The top seller is TRU NIAGEN NAD+ Supplement, Nicotinamide Riboside 300mg, 30 Daily… at ~$915K/mo est.
Categories Ranked in 2 Best Sellers lists · best position shown
TRU products on Amazon Best Sellers Sorted by est. revenue/mo
| Product | Est. revenue/mo |
|---|---|
| TRU NIAGEN NAD+ Supplement, Nicotinamide Riboside 300mg, 30 Daily Servings | Patented… ASIN B07TK5K5TQ · #13 Vitamin B · 18.7K units | $915K |
| TRU NIAGEN NAD+ Supplement, Nicotinamide Riboside 1000mg, 30 Daily Servings | Patented… ASIN B0CLQZHVHL · #83 Vitamin B · 5.1K units | $592K |
Prices, ratings and ranks as seen on October 15, 2026. Links go to the product on Amazon.com.
Competitors & comparisons
Top rivals in Vitamin B
- WEEM · $3.8M/mo est.
- Nature Made · $2.2M/mo est.
- Nature's Bounty · $2M/mo est.
- NEURIVA · $1.3M/mo est.
- Pure Encapsulations · $1.2M/mo est.
- NUTRAHARMONY · $1.2M/mo est.
Brands ranked near TRU
- #174 Real Mushrooms · $608K/mo est.
- #175 Puregen · $212K/mo est.
- #176 BioSchwartz · $432K/mo est.
- #177 BUILT · $768K/mo est.
- #179 Barlean's · $556K/mo est.
- #180 BlenderBottle · $163K/mo est.
- #181 Gomacro · $769K/mo est.
- #182 VITBOOST · $210K/mo est.
Top 10 lists featuring TRU
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How is TRU ranked?
The score (0–100) blends estimated monthly units (60%), category rank visibility (30%) and breadth across categories (10%). Est. revenue/mo is estimated units × list price, summed across the brand's ranked products. Methodology