SuppRankedAZO vs Nature's Way: Amazon sales compared
By SuppRanked's estimates, Nature's Way brings in about $5M/mo on Amazon versus $2.4M/mo for AZO (about 2.1×), on ~335K vs ~141K units a month. They meet in 7 lists and markets: Nature's Way leads in 3, AZO in 4 (est.).
Side by side
| Metric | AZO | Nature's Way |
|---|---|---|
| Est. revenue/mo | $2.4M | $5M |
| Est. units/mo | 141K | 335K |
| Rank by est. revenue | #72 | #26 |
| SuppRanked rank | #61 | #12 |
| Best-selling products | 8 | 140 |
| Lists ranked in | 7 | 84 |
| #1 list ranks | 1 | 4 |
Head to head where they compete Est. revenue/mo in each list or market · position by est. revenue
| List / market | AZO | Nature's Way |
|---|---|---|
| Herbal Supplements List | $1.6M | $1.4M |
| Fruit Extracts List | $1.3M | $1.5M |
| Gummy Supplements Market | $187K | $1.9M |
| Cranberry List | $1.3M | $44K |
| Probiotics List | $713K | $285K |
| Digestive Supplements List | $713K | $210K |
| Black Cohosh List | $4K | $71K |
History Est. revenue/mo by day · like-for-like, gaps where data changed · how
AZO
Nature's Way
Top products By est. revenue/mo
AZO
- AZO Cranberry Pills for Women & Men, Urinary Tract Health, 100… · ~$733K/mo est.
- AZO Dual Protection Urinary + Vaginal, Women Probiotics & Prebiotics… · ~$493K/mo est.
- AZO D-Mannose Supplement for Women & Men, Clinical Strength, 120… · ~$371K/mo est.
Nature's Way
- Nature's Way Sambucus Elderberry Gummies for Immune Support* Ages 4+… · ~$1.3M/mo est.
- Nature's Way Alive! Women's 50+ Multivitamin Gummies, Mixed Berry… · ~$319K/mo est.
- Nature's Way Organic MCT Oil, Brain and Body Fuel*, Keto & Paleo, 16… · ~$268K/mo est.
Watch this rivalry weekly
Rank and est. sales changes for both brands, or every brand as a CSV.
FAQ
Which sells more on Amazon, AZO or Nature's Way?
By SuppRanked's estimates, Nature's Way sells more: about $5M/mo in Amazon revenue versus $2.4M/mo for AZO, and ~335K vs ~141K units a month. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 18, 2026), not official Amazon sales data.
Who sells more herbal supplements on Amazon, AZO or Nature's Way?
In Herbal Supplements, the Best Sellers list where they compete most, AZO leads with ~$1.6M/mo against ~$1.4M/mo for Nature's Way. Modeled estimates, October 18, 2026, not Amazon data.