Nature's Bounty vs Carlson Labs: Amazon sales compared
Estimated Amazon revenue, units and category ranks for both brands, side by side. Updated October 15, 2026.
On Amazon, Nature's Bounty brings in an estimated $7.7M/mo versus $2M/mo for Carlson Labs, about 3.8× as much as its rival (modeled estimates, Oct 15, 2026). Nature's Bounty also sells more units (~743K vs ~47.4K a month) across 63 ranked products to 9. They meet in 4 Best Sellers lists: Nature's Bounty leads in 1 and Carlson Labs in 3. Average ratings are close at 4.67 vs 4.72.
Head to head
| Metric | Nature's Bounty | Carlson Labs |
|---|---|---|
| Est. revenue/mo | $7.7M | $2M |
| Est. units/mo | 743K | 47.4K |
| Overall rank (score) | #4 | #77 |
| Rank by est. revenue | #10 | #53 |
| SuppRanked score | 89.4 | 55.1 |
| Best-selling products | 63 | 9 |
| Categories ranked in | 23 | 4 |
| #1 category ranks | 2 | 0 |
| Avg rating | 4.67 | 4.72 |
| Total reviews | 1.9M | 31.7K |
| Gummy share | 11% | 0% |
Shared categories Est. revenue/mo in each Best Sellers top 100 · best position
| Category | Nature's Bounty | Carlson Labs |
|---|---|---|
| Fish Oil (Omega-3) | $1.2M | $1.6M |
| Essential Fatty Acids | $1.2M | $1.3M |
| Omega Oils | $43K | $414K |
| Iron | $108K | $22K |
Top products
Nature's Bounty
Carlson Labs
FAQ
Which sells more on Amazon, Nature's Bounty or Carlson Labs?
By SuppRanked's estimates, Nature's Bounty sells more: about $7.7M/mo in Amazon revenue versus $2M/mo for Carlson Labs. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.
Who sells more fish oil (omega-3) on Amazon, Nature's Bounty or Carlson Labs?
In the Fish Oil (Omega-3) Best Sellers top 100, Carlson Labs leads with ~$1.6M/mo estimated, against ~$1.2M/mo for Nature's Bounty. Estimates only.