Nature's Bounty vs Carlson Labs: Amazon sales compared

Estimated Amazon revenue, units and category ranks for both brands, side by side. Updated October 15, 2026.

On Amazon, Nature's Bounty brings in an estimated $7.7M/mo versus $2M/mo for Carlson Labs, about 3.8× as much as its rival (modeled estimates, Oct 15, 2026). Nature's Bounty also sells more units (~743K vs ~47.4K a month) across 63 ranked products to 9. They meet in 4 Best Sellers lists: Nature's Bounty leads in 1 and Carlson Labs in 3. Average ratings are close at 4.67 vs 4.72.

Head to head

MetricNature's BountyCarlson Labs
Est. revenue/mo$7.7M$2M
Est. units/mo743K47.4K
Overall rank (score)#4#77
Rank by est. revenue#10#53
SuppRanked score89.455.1
Best-selling products639
Categories ranked in234
#1 category ranks20
Avg rating4.674.72
Total reviews1.9M31.7K
Gummy share11%0%

Shared categories Est. revenue/mo in each Best Sellers top 100 · best position

CategoryNature's BountyCarlson LabsBest rank
Fish Oil (Omega-3)$1.2M$1.6M#2 / #10
Essential Fatty Acids$1.2M$1.3M#3 / #45
Omega Oils$43K$414K#52 / #23
Iron$108K$22K#5 / #94

Top products

Estimates, not official Amazon data. Rankings and revenue are modeled from public Amazon Best Sellers lists and list prices (units × price, before returns, discounts and fees; not profit) and may differ from real sales. How it works.

FAQ

Which sells more on Amazon, Nature's Bounty or Carlson Labs?

By SuppRanked's estimates, Nature's Bounty sells more: about $7.7M/mo in Amazon revenue versus $2M/mo for Carlson Labs. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.

Who sells more fish oil (omega-3) on Amazon, Nature's Bounty or Carlson Labs?

In the Fish Oil (Omega-3) Best Sellers top 100, Carlson Labs leads with ~$1.6M/mo estimated, against ~$1.2M/mo for Nature's Bounty. Estimates only.

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