SuppRankedRitual vs THORNE: Amazon sales compared
By SuppRanked's estimates, THORNE brings in about $35.9M/mo on Amazon versus $5.8M/mo for Ritual (about 6.2×), on ~1M vs ~140K units a month. They meet in 16 lists and markets: THORNE leads in 9, Ritual in 7 (est.).
Ritual · Est. revenue/mo$5.8M/mo#24 by revenue · 14 products
THORNE · Est. revenue/mo$35.9M/mo#1 by revenue · 100 products
Side by side
| Metric | Ritual | THORNE |
|---|---|---|
| Est. revenue/mo | $5.8M | $35.9M |
| Est. units/mo | 140K | 1M |
| Rank by est. revenue | #24 | #1 |
| SuppRanked rank | #56 | #6 |
| Best-selling products | 14 | 100 |
| Lists ranked in | 17 | 78 |
| #1 list ranks | 2 | 2 |
Head to head where they compete Est. revenue/mo in each list or market · position by est. revenue
| List / market | Ritual | THORNE |
|---|---|---|
| Vitamins List | $2.9M | $5M |
| Multivitamins List | $1.5M | $3M |
| Prenatal Vitamins List | $2.4M | $1.4M |
| Fish Oil & Omega-3 Market | $166K | $2.3M |
| Iron List | $162K | $1.5M |
| Omega Oils List | $166K | $1M |
| Digestive Supplements List | $570K | $338K |
| Probiotics List | $570K | $254K |
| Prebiotics List | $570K | $161K |
| Omega-3 List | $166K | $200K |
| Ashwagandha List | $150K | $209K |
| Plant Protein List | $196K | $74K |
History Est. revenue/mo by day · like-for-like, gaps where data changed · how
Ritual
THORNE
Top products By est. revenue/mo
Ritual
- Ritual Prenatal Multivitamin for Women - Folate, Choline, Omega 3… · ~$1.9M/mo est.
- Ritual Multivtamin for Women 18+ - D3, Iron, Omega-3 DHA - USP… · ~$924K/mo est.
- Ritual Synbiotic+ 3-in-1 Probiotic Supplement - 30 Capsules - 30… · ~$570K/mo est.
THORNE
- THORNE Creatine, Micronized Creatine Monohydrate Powder, 90 Servings… · ~$6.6M/mo est.
- THORNE Magnesium Glycinate, Chelated Magnesium Supplement, 90… · ~$1.9M/mo est.
- THORNE Basic Nutrients 2/Day, Vitamin & Mineral Formula, 60 Capsules… · ~$1.6M/mo est.
Watch this rivalry weekly
Rank and est. sales changes for both brands, or every brand as a CSV.
FAQ
Which sells more on Amazon, Ritual or THORNE?
By SuppRanked's estimates, THORNE sells more: about $35.9M/mo in Amazon revenue versus $5.8M/mo for Ritual, and ~1M vs ~140K units a month. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 18, 2026), not official Amazon sales data.
Who sells more Vitamins on Amazon, Ritual or THORNE?
In Vitamins, the Best Sellers list where they compete most, THORNE leads with ~$5M/mo against ~$2.9M/mo for Ritual. Modeled estimates, October 18, 2026, not Amazon data.
Estimates, not Amazon data. Modeled from public Best Sellers ranks and list prices; not profit. How it works