THORNE vs BIOptimizers: Amazon sales compared
Estimated Amazon revenue, units and category ranks for both brands, side by side. Updated October 15, 2026.
On Amazon, THORNE brings in an estimated $22.7M/mo versus $1.5M/mo for BIOptimizers, roughly 16× as much as its rival (modeled estimates, Oct 15, 2026). THORNE also sells more units (~665K vs ~45.6K a month) across 52 ranked products to 2. They meet in 3 Best Sellers lists, and THORNE out-sells BIOptimizers in every one. Average ratings are close at 4.60 vs 4.55.
Head to head
| Metric | THORNE | BIOptimizers |
|---|---|---|
| Est. revenue/mo | $22.7M | $1.5M |
| Est. units/mo | 665K | 45.6K |
| Overall rank (score) | #3 | #85 |
| Rank by est. revenue | #1 | #81 |
| SuppRanked score | 90.5 | 54.3 |
| Best-selling products | 52 | 2 |
| Categories ranked in | 33 | 4 |
| #1 category ranks | 0 | 0 |
| Avg rating | 4.60 | 4.55 |
| Total reviews | 168K | 19.8K |
| Gummy share | 0% | 0% |
Shared categories Est. revenue/mo in each Best Sellers top 100 · best position
| Category | THORNE | BIOptimizers |
|---|---|---|
| Vitamins, Minerals & Supplements | $9M | $1.4M |
| Minerals | $4.2M | $1.4M |
| Magnesium | $2.5M | $1.4M |
Top products
THORNE
BIOptimizers
FAQ
Which sells more on Amazon, THORNE or BIOptimizers?
By SuppRanked's estimates, THORNE sells more: about $22.7M/mo in Amazon revenue versus $1.5M/mo for BIOptimizers. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.
Who sells more Vitamins, Minerals & Supplements on Amazon, THORNE or BIOptimizers?
In the Vitamins, Minerals & Supplements Best Sellers top 100, THORNE leads with ~$9M/mo estimated, against ~$1.4M/mo for BIOptimizers. Estimates only.