SuppRankedAmazon Basics vs Natrol: Amazon sales compared
By SuppRanked's estimates, Amazon Basics brings in about $4M/mo on Amazon versus $3.7M/mo for Natrol (about the same), on ~427K vs ~287K units a month. They meet in 9 lists and markets: Amazon Basics leads in 4, Natrol in 5 (est.).
Side by side
| Metric | Amazon Basics | Natrol |
|---|---|---|
| Est. revenue/mo | $4M | $3.7M |
| Est. units/mo | 427K | 287K |
| Rank by est. revenue | #36 | #42 |
| SuppRanked rank | #19 | #38 |
| Best-selling products | 45 | 28 |
| Lists ranked in | 42 | 10 |
| #1 list ranks | 1 | 0 |
Head to head where they compete Est. revenue/mo in each list or market · position by est. revenue
| List / market | Amazon Basics | Natrol |
|---|---|---|
| Gummy Supplements Market | $3.1M | $2M |
| Melatonin Market | $764K | $3.2M |
| Sleep Supplements List | $764K | $2.4M |
| B12 List | $153K | $71K |
| Vitamin B12 Market | $153K | $71K |
| Vitamin B List | $128K | $86K |
| 5-HTP List | $3K | $162K |
| B7 (Biotin) List | $26K | $113K |
| Biotin Market | $26K | $113K |
History Est. revenue/mo by day · like-for-like, gaps where data changed · how
Amazon Basics
Natrol
Top products By est. revenue/mo
Amazon Basics
Natrol
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Rank and est. sales changes for both brands, or every brand as a CSV.
FAQ
Which sells more on Amazon, Amazon Basics or Natrol?
By SuppRanked's estimates, Amazon Basics sells more: about $4M/mo in Amazon revenue versus $3.7M/mo for Natrol, and ~427K vs ~287K units a month. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 18, 2026), not official Amazon sales data.
Who sells more Gummy Supplements on Amazon, Amazon Basics or Natrol?
In Gummy Supplements, the ingredient market where they compete most, Amazon Basics leads with ~$3.1M/mo against ~$2M/mo for Natrol. Modeled estimates, October 18, 2026, not Amazon data.